by Ken May
Dusty’s Guitar (or Dusty’s Guitar Kingdom to you old timers) is located at 1609 S Coast Highway, Oceanside, 92054. Dusty is actually our long-time client and good friend Richard Wheeler.
The shop originally opened in Leucadia in 1979 and moved to Coast Highway (Hill street to us gray beards) in 1995. It was named San Diego County’s best music store in 2014 and 2016.
So what makes Dusty’s Guitar so special? First off, as an independently owned local small business, their personal service means everything! While the large corporate guitar stores have a bigger advertising budget, customer service is often times lacking and volume sales are their bottom line.
Of course, sales are important to Dusty as well but that is not where the relationship ends. He wants to make sure that you have the right equipment at the right price and wants you to become a return customer. Of course, many of Dusty’s customers refer others due to the extreme customer experience they had at the shop.
Dusty’s Guitar sells both electric and acoustic guitars, amplifiers, cables, and even banjos. They offer repairs and you can even take one-on-one lessons with one of their three professional instructors in a state of the art Wi-Fi equipped studio. Classes include all styles of guitar, banjo, mandolin, and keyboards.
If you are unable to visit the store, Dusty’s offers online sales. Simply visit them online at www.dustysguitars.com.
For those of you who collect vintage guitars, Dusty has them and is more than willing to have a conversation with you about them.
As a small business owner myself, we have to work harder and smarter to be able to compete with the big-box insurance companies. It’s really not much different for Dusty. He has been around for a long time, has the knowledge and expertise you want, especially when making an investment of your time and treasure into music, and knows that they have to provide a better customer experience to compete with the behemoth guitar stores. So, check them out! You won’t be disappointed.
Dusty’s Guitar is open 7 days a week starting at 11:00am. Visit them at the store, call them at 760-757-6209, or visit them online at www.dustysguitars.com.